Industry Guidelines

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IPTC publishes best-practice guidance on Generative AI opt-out for publishers

The IPTC has released a set of guidelines expressing best practices that publishers can follow to express the fact that they reserve data-mining rights on their copyrighted content. Read more...

CEPIC guidelines on provenance and trusted content in the age of generative AI

Generative AI is now part of the visual content licensing industry. To ensure that we remain a robust and trustworthy industry, CEPIC considers it is essential that the same high standards of reliability, transparency and legal compliance are applied to human-made content and content produced using AI tools

Visual Content is facing its revolution

CEPIC, International Association of the Media Licensing Industry, is pleased to announce the release of its AI Ethical Guidelines for Responsible Re-Use and Production of Visual Content.

AI Ethical Guidelines for Responsible Re-Use and Production of Visual Content available in French

The guidelines cover a wide range of topics, including data protection, bias, accountability and explainability. They provide practical recommendations to help individuals and organisations working in the visual media industry ensure that AI is used ethically and responsibly.

Best Practice Working Group on Copyright Enforcement delivers Guidelines

In August 2021 CEPIC created a working group on Best Practices in Copyright Enforcement. The group, made up equally of agencies and service companies, has completed its work and produced a list of recommendations the CEPIC Best Practices in Copyright Tracking.

CEPIC 2025

CEPIC 2025 promises even more business opportunities – and more enjoyment – than ever before. Set in the South of France, it’s an unmissable opportunity to network with an array of visual media professionals from across the globe, make contacts and do good business.