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March 24, 2026
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Agenda for IPTC Media Provenance Summit now announced

The full agenda for the IPTC Media Provenance Summit has now been announced, including the world’s foremost experts on C2PA and content provenance in the media industry.

In collaboration with CBC / Radio-Canada, the IPTC is hosting the next Media Provenance Summit, which takes place at the Reuters building in Toronto, Canada on Thursday 16 April, 2026.

A small number of attendee places are still available. Those interested in attending can fill out the form at the event page. Preference will be given to representatives of the media industry in the USA and Canada.

All the greatest minds on C2PA in one place

We are honoured to have some of the most respected figures in the world of C2PA and content authenticity in the room for the event.

Here is a selection of our speakers:

  • Angela Pacienza, Executive Editor at The Globe and Mail and Board member of the Online News Association (ONA) will be speaking about the need for C2PA and content authenticity technology at news providers
  • Dan Dzuban, Head of Strategic Partners, Content Authenticity at Sony Corporation and Acting Chair of the Coalition for Content Providence and Authenticity (C2PA) will speak about the latest work of C2PA and where things are heading in 2026 and beyond
  • Andy Parsons, Global Head of Content Authenticity at Adobe Systems, Inc. and lead of the Content Authenticity Initiative will speak about his work leading the Conformance Program, driving adoption across industries and building support for C2PA across the Adobe product suite
  • Kate Kaye, Deputy Director of World Privacy Forum will shine a light on security and privacy issues that are being considered during the rollout of C2PA Content Credentials and related technologies
  • Judy Parnall, Head of Standards & Industry, BBC Research & Development at the British Broadcasting Corporation and Steering Committee member of C2PA and Laura Ellis, Head of Technology Forecasting at BBC will speak about the BBC’s work in content authenticity and C2PA, including the work of BBC Verify
  • Marianne Fjellhaug, Senior Project Manager at Media Cluster Norway will be speaking about her work with Project Reynir analysing workflows and commissioning user experience research on how users perceive Content Credentials and how it influences their trust of news brands
  • Marcos Armstrong, Senior Specialist of Content Provenance and Integrity at CBC / Radio Canada will be speaking about his work on planning C2PA touchpoints across CBC’s newsroom workflows
  • Bruce MacCormack, Chair, Media Provenance Committee at IPTC and Brendan Quinn, Managing Director of IPTC will be speaking about the IPTC’s efforts to bring C2PA Content Credentials, and provenance technology generally, to the global news media industry
  • Tim Murphy, CEO, co-founder of Pixelstream who will be speaking about CAWG and how publishers can make use of Identity Assertions in C2PA
  • Mohamed Badr Taddist, C2PA Project Manager at the European Broadcasting Union, Sebastien Testeau, CBC / Radio Canada and Marcos Armstrong from CBC will be speaking about a case study project they are running using Sony broadcast cameras through newsroom production workflows

More information about the event can be found at the event website.

The IPTC and CBC/Radio-Canada thank Reuters for providing the event venue and Getty Images for sponsoring catering at the event.

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