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Brentford FC Becomes Third Premier League Club to Use SmartFrame for Image Protection & Monetisation
Brentford FC has become the latest Premier League club to adopt SmartFrame’s innovative image streaming technology, joining Manchester City and Everton in revolutionising online image publishing and monetisation. This partnership allows Brentford FC to fully own, control, and commercialise its official photography while providing high-quality images to publishing partners at no cost.

€60,000 Grants for Cultural Heritage Data Projects – Apply by May 15
ECHOES is inviting cultural heritage institutions to contribute datasets to the European Collaborative Cloud for Cultural Heritage (ECCCH), with selected projects receiving up to €60,000 in funding. This initiative aims to enhance collaboration, innovation, and accessibility in the digital preservation and study of cultural heritage.

From Metadata to Media Provenance: Welcoming IPTC to CEPIC 2025
We're proud to welcome IPTC as a valued partner of CEPIC 2025, bringing their expertise in global metadata and media standards to this year’s programme. From lightning talks to hands-on workshops, IPTC’s contributions will help attendees navigate the future of image licensing, AI, and content authenticity.

Unmasking AI: Making the EU AI Act Succeed – CEPIC’s Key Takeaways from Brussels 2025
CEPIC attended the Unmasking AI – Making the EU AI Act Succeed event in Brussels, where industry leaders discussed the urgent need for transparency, accountability, and fair compensation in AI model training. Patrick Lacroix, CEO of Belga, highlighted the risks of unchecked AI scraping and emphasised that without stronger protections in the AI Act, rightsholders will continue to face legal uncertainty, loss of control, and unfair exploitation of their content.

PICSEL-id Is Revolutionising Image Identification & Licensing
PICSEL-id is a powerful image indexing and visual search engine that uses Reverse Image Search (RIS) technology to identify images and connect users with rightful owners. Whether you're a visual creator protecting your work or an image buyer seeking proper licensing, PICSEL-id simplifies the process with an intuitive drag-and-drop interface and an expansive global database.

Pinterest uses IPTC metadata to signal AI-generated images
Pinterest has officially confirmed that it is using IPTC-embedded photo metadata to label AI-generated images on its platform, as reported in Social Media Today. This new feature, outlined in Pinterest’s updated user documentation, helps identify AI-generated or modified content in “Image Pins,” aligning with IPTC standards for photo metadata.

The Real Threat: When the Most Powerful Military Fears Its Own Images
The Pentagon, following an executive order from former President Donald Trump, is undertaking a mass purge of archival military images, targeting over 26,000 photos—with estimates reaching up to 100,000—based on a narrow ideological vision that excludes diversity. This sweeping removal not only erases historical records of minority and LGBTQ+ service members but also threatens free speech, reinforces historical revisionism, and undermines the very diversity and resilience that define the U.S. military.

Getty Images and UEFA Renew Multi-Year Agreement
Getty Images has renewed its multi-year partnership with UEFA, continuing as the official appointed photographic agency for all major UEFA men’s and women’s club and national team competitions. The partnership ensures comprehensive coverage of iconic football moments, including matchday action, official team portraits, and creative editorial content, reinforcing Getty Images’ role as a trusted visual partner in global sports.

CEPIC 2025
CEPIC 2025 promises even more business opportunities – and more enjoyment – than ever before. Set in the South of France, it’s an unmissable opportunity to network with an array of visual media professionals from across the globe, make contacts and do good business.