SASHA is a Danish technology company building the infrastructure for safer image sharing. Founded on the belief that sharing an image is an act of trust, SASHA has developed what it describes as the world's most resilient image provenance technology: a hidden digital signature embedded directly into images at the point of creation or distribution, which travels permanently with the image regardless of how it is altered, cropped, or shared.

For picture agencies and rights holders, that means every image carries a verifiable record of its origin, its ownership, and where it was authorized to appear. When an image surfaces without permission, the signature is already inside it - confirming what it is, who it belongs to, and providing a defensible evidentiary chain for licensing enforcement and litigation.

SASHA. Set it free, keep it yours.